Production Hero On The Bay

Scratch any truly great radio producer and you'll find at least one set of iconic call letters. In the case of Ron Hummel, the legendary KFRC/San Francisco. Back in the 70s, he was busy imaging one of the biggest stations in CHR history through their highest ratings and a string of Billboard Station of The Year titles. Starting at the ripe old age of 16, he was fearless in his approach to imaging radio. Perhaps that's why he killed it on KFRC, while he was also producing specialty programs for RKO. During the 80s and 90s he ran his own production house that specialized in creating artist profiles and countdown shows heard around the world on United Stations, ABC, Radio Today, RKO, Drake-Chan

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